VANS 1 of 1 COLLECTION
2018-2019
Collaboration - VANS and Proper
Role: Creative Direction, Lead Creative & Graphic Design, Management, Assembly - Proper (2012-2020)
"The idea was to reciprocate the old Vans factory sales of the 70s and 80s. Custom 1of1 shoes never seen before. Odd one-off’s that potentially wouldn’t see the light of day. This time it wasn’t a few different colors on a few different models, rather hundreds and hundreds of shoes, each different in their own way. “Our presentation consisted of a simple color palette of heavy weight canvas and suede, and some shoes. Hundreds of shoes in fact, page after page of Eras, Slip-Ons, and Sk8-Hi’s in a never ending number of color combinations. Mono-tones, duo-tones, tri-tones, quad-tones the list went on and on. Symmetrical, asymmetrical, mis-matched and everything in between.” The process was madness. Transporting thousands of pieces of fabric between the office and my living room-shifting through materials day in and day out trying to handcraft the perfect pair, knowing it wouldn’t exist. Worthwhile process knowing a concept this expansive would never exist again in the Vans world. Handmade Customs from me to you."
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